Apothicc is a home goods brand blending Brazilian vibrancy with Texan influences, founded in partnership with fashion stylist and maker Andrew Bayer. Evolving from a candle company in 2019, it now offers bold, handcrafted pieces, from tufted tote bags to furniture.
As Creative Director, I shape the brand’s identity, design packaging and promotional assets, manage email marketing, oversee Shopify operations, and lead social media strategy to drive growth and engagement.
Check it out: www.apothicc.com
